+20 - 1555 - 11 - 2314

© 2026 Freekick Studio

+20 - 1555 - 11 - 2314

© 2026 Freekick Studio

Dec 19, 2025

Contemporary Dialogues 2026: Parametric Branding for Architectural Heritage in Seville

Mousa’s participation highlights a cross-disciplinary approach merging architecture, identity design, and parametric innovation.

Media Team

Freekick Studio

Dec 19, 2025

Contemporary Dialogues 2026: Parametric Branding for Architectural Heritage in Seville

Mousa’s participation highlights a cross-disciplinary approach merging architecture, identity design, and parametric innovation.

Media Team

Freekick Studio

Algorithm Winter School announces an immersive workshop exploring heritage-driven design and computational branding.

For the 2026 edition of the Algorithm Winter School in Seville, Amr Ibrahim Mousa, founder of Freekick Studio and Branding & Design Innovation Specialist, joins the international instructors’ team as a key participant in "Contemporary Dialogues – Branding the Past: Parametric Contributions for Architectural Heritage." The workshop will take place from January 19 to 26, 2026, hosted by Algorithm Architecture School in collaboration with Universidad de Sevilla, Spain.



Mousa’s role aligns seamlessly with his cross-disciplinary practice, which merges architecture, branding, and computational experimentation. With international recognition and a design philosophy rooted in transforming spatial concepts into branded experiences, he brings valuable insight to participants on how heritage can be communicated through design language, visual identity, and experiential storytelling. His presence reinforces the workshop's goal of bridging past and present—preserving memory while innovating forward.



Instructors

Joining him in the academic lineup are:

  • Ricardo Camacho (Portugal)

  • Ángel Martínez García-Posada (Spain)

  • Javier Navarro de Pablos (Spain)

  • Mostafa Khalifa (Lebanon)

  • Pedro Duarte Bento (Portugal)

Why This Workshop Matters

As cities worldwide confront questions of preservation, tourism, and identity, the need for innovative heritage strategies becomes increasingly urgent. This workshop offers not only theoretical grounding but also practical engagement—giving participants the opportunity to produce design proposals that communicate cultural value through form, material, and visual language. Set in the historic fabric of Seville, the context is both laboratory and inspiration.

Registration Open

Architects, designers, students, and researchers interested in computational design, heritage, branding, and architectural futures are encouraged to register. With limited seats and a high-caliber teaching team, the Algorithm Winter School promises an enriching experience that fosters critical thinking, collaboration, and advanced design exploration.

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